In markets where competition is fierce, a company that communicates effectively has the best chance of success. We welcome the opportunity to propose effective communication strategies for your company, in areas such as media training, public speaking, effective presentations and customer services.
• Spokesperson training and coaching
• Media strategies
• Effective media relations
We can help you better manage your strategies and media relations.
The media remain the key influencing factor in terms of public opinion.
Companies often view dealing with the media as a confrontation or, worse, as a sink or swim ordeal. Thanks to our in-depth knowledge of the milieu, we can help you learn ways to communicate more effectively with the press.
Handling the media: 911 or strategic planning?
For many businesses, media relations remain a huge puzzle. Companies are often too quick in adopting an improvised strategy out of sheer panic, which is rarely beneficial to anyone plunging in with their eyes closed. To come out on top, organizations typically prefer to consult the experts. There are many companies that offer help to clients in better managing their communications. However, it’s important to refer to an advisor with genuine expertise in public communications. Even now, far too many businesses and organizations don’t fully grasp the importance of efficient and pertinent public communications. Without proper coaching, some clients end up taking a defensive approach or, worse, get advised to disregard some issues of concern to them. Gone are the days when the communication strategy was a business plan adjunct. These days, more than ever, communication is a management tool and an invaluable component of any company’s game plan, be it a public or private sector company.